Reading business books
Seth Godin shares my take on reading business books. In How to read a business book:
... How to read a business book... it’s not as obvious as it seems.
- Bullet points are not the point.
If you’re reading for the recipe, and just the recipe, you can get through a business book in just a few minutes. But most people who do that get very little out of the experience. Take a look at the widely divergent reviews for The Dip. The people who ‘got it’ understood that it was a book about getting you to change your perspective and thus your behavior. Those that didn’t were looking for bullet points. They wasted their money.
My notes on Twitter:
two kinds of business books: the absolutists who tell you what is good for you, and the relativists who tell you what they experienced. 03:14 PM April 14, 2008
the more i read, the more i prefer adapting from the relativists than kowtowing to the absolutists. 03:14 PM April 14, 2008
I’m currently reading What Management Is by Joan Magretta and totally loving it. Blossom’s in Bangalore has it for Rs 160.


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So log onto http://seagatememories.com/india